NEWS: Northwest Airlines Continues its Losing Ways
Losing ways as in losing money...a lot of it. The latest court filings show the airline has lost $346 million since filing for bankruptcy on Sept 14th. A quick math check tells me that comes out to about $4.4 million a day. I'll say that again...A DAY! If you scrape the normal bankruptcy induced financial chicanery off you still end up with $136 million and that's STILL $1.7 million a day. Sure, fuel costs weigh in heavy but people, really, something else is wrong if your business model cannot compensate for changes in normal operating costs (that would be fuel amongst other things). Airlines have been droning on about fuel costs for a year or more yet no one has figured out how to get around it save Southwest who simply bought a bunch of fuel in advance. Get on with it boys and girls, get this figured out or just admit defeat.
Labels: Airline, bankruptcy, earnings, Northwest